The bespoke solutions team at Knexus Digital has successfully delivered a half day, digital marketing workshop for senior marketers from global Healthcare company BUPA Group.The participants gathered in central London (UK) from around the world.

The workshop was facilitated by Knexus CEO Graeme Foux, who provided a strategic overview on current hot topics, emerging issues and fundamentals in digital marketing. Graeme Foux is a senior management advisor on digital marketing to more than a dozen global brands and has moderated more than 100 digital marketing conferences/workshops for leading brands over the past 15 years.

There were two industry expert presentations focused on the themes of ' Trends in Search Engine Marketing: An Analysis ' and 'Social Media, Digital Marketers and the Future', and tailored to address the implications for the Healthcare industry. The presentations were followed by a robust Q&A amongst the assembled participants and experts.

Commenting on the workshop, BUPA's Head of Marketing said 'Thank you for your input on Friday - the feedback I have had was very positive and I am delighted that the session proved a real success'.

The Knexus team created the agenda, identifying appropriate industry experts, defined content requirements, managing the experts, provided the professional moderation and event management on the day.

To find out more about Knexus Digital, see Knexus Digital or contact Nidhi Nair

e. nidhi.nair@knexusgroup.com t. +44 845 838 5316.