Analytics - Analyse, Implement, Improve
Module: Analytics
Discover how to understand and act on website data to gain insight and improve performance.
Access the 1-hour live webcast, featuring our industry expert Andrew Hood (MD, Lynchpin) and discover:
- What trends and metrics need monitoring
- How to Identify warning / alert signals
- What kind of action should you be taking
- The latest brand case studies & leading examples of best practice
- The answers to your key questions on this important topic
Post live webcast, you can access the webcast video on-demand and download the podcast whenever and wherever you choose.
This rapid learning opportunity is easily accessible from your desktop. Click below for further information…
Presenter bio(s)
Andrew Hood
Ten months after graduation, Andrew set up Lynchpin, a marketing company providing online analysis and consultancy using cutting edge techniques. Andrew's vision for Lynchpin is to provide world class internet marketing capabilities for blue chip brands by providing succinct solutions that make best use of marketing budgets.
What is a live Webcast?
A Knexus live webcast is an online opportunity to learn about a topic of importance to you. You follow the industry expert presentation from your web browser, watching the content together with the experts presenting via video, and using a headset to listen. You can participate in the Q&A using the IM interface.
How to access Knexus live Webcasts?
All you need to attend a Knexus live webcast is an internet connection and headset or computer speaker. Once you've registered for the live webcast, you'll receive straightforward instructions via email on how to log-on.
Who can attend Knexus live Webcasts?
Knexus live webcasts are for Knexus customers only. If you're not a customer currently, you can either pay to attend the Webcast of your choice or consider license options to access Knexus rapid learning resources.
Benefits of participation
- Quick & efficient - access rapid learning on key digital marketing challenges that you face today
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Convenient - quality learning from your desktop, anywhere in the world
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Insightful - gain valuable insights & new ideas from leading digital marketing industry experts
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Referenceable - use the live webcasts as a valuable reference source to refresh and consider new opportunities for your company
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Impartial - Knexus live webcasts are a non-sales environment & content is delivered based on quality of insight & knowledge only
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Interactive - use the live webcasts to gain expert answers to your key questions
Recent participating companies
Marketers from the following companies have recently participated in Knexus Webcasts:
BAA
Barclays
Benetton
Boots
BUPA
Cadbury-Schweppes
Coca-Cola
E.ON
Honda
Legal & General
Novartis
Orange
Prudential
T-Mobile
Unilever
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Webcast